NDN Group Honoured Top 10 China’s Digital Agencies
NDN Group has clinched the top honour among Top 10 Digital Marketing Agencies in China, outpacing nearly 8,800 agencies to win the legendary prestige.
How to Scale UX and UI Design to Boost Sales Growth
User Experience (UX) and User Interface (UI) design are the battlefield on which businesses wage and win the battle for the customers. Our superior UX and UI services and solutions help achieve your business goals namely increasing sales revenue and conversion rates, enhancing customer engagement and fostering brand loyalty.
How to Optimize Customer Experience Strategies with UX/UI
Customer Experience is everything and it is a mantra that every business knows. Focusing on Customer Experience (CX) strategies with User Experience (UX) and User Interface (UI) is one of the most crucial investment a brand should make in today’s competitive business environment.
What Are Five Mega Trends for Next Decade
Waves of exponential technological innovation are stacking atop one another and doubtlessly there will be exciting technological advancement in the coming the next decade. Countries and businesses can invest their resources and time to explore Artificial Intelligence (AI), Blockchain, Wireless Technology, Robotics Automation, and the application of Nanotechnology in healthcare in the coming decade.
How China Marketing Skyrockets Business Growth
China’s digital marketing is an essential element for mainland and global businesses looking to tap into the Chinese market. With 800 million active internet users, China market is a catalyst for business growth. It is critical for businesses to use China-specific digital marketing tactics to reach out to Chinese consumers.
3 Big Opportunities To Seize During Economic Downturn
An economic downturn can often spur businesses to greater heights. When economic downturn hits global economy amid the coronavirus, long-term success is predicated on enterprises leaders’ capabilities to see through the crisis of economic downturn and seize the business growth opportunities.
How Brands Drive Young Chinese Consumers’ Engagement
Chinese and global brands are casting their eyes on young Chinese consumers as Millennial and Generation-Z consumers will become the main consumer group for businesses in the future. With burgeoning spending habits and the influence of the young generation, businesses are eager to explore ways to reach out to young consumers in China’s market. Millennials, […]
How Enterprises Ride On 5G Technologies to Scale Business
5G is the next evolution in mobile networks. As well as being much faster than the previous 4G, it opens up tremendous opportunities for enterprises to scale businesses. 5G will not only mean faster speeds, less latency and greater capacity, it will also enable a new world of applications, ranging from smart cities, driverless cars, […]
How Influencer Marketing Drives Sales Growth in China
Influencer marketing has grown bigger and trendier in China’s marketing. It has been one of the best ways to swiftly build your brand online, engage your target Chinese consumers and drive robust sales growth in China’s market. Indeed, there are vast differences when comparing influencer marketing in China with that in overseas countries. Chinese consumers […]
How to Leverage Douyin to Accelerate Business Growth in China
Short-video platform Douyin sweeps across China’s digital ecosystem, becoming one of the hottest social media platforms. Douyin’s short videos resonate with China’s young and affluent consumers, enabling your brand to stand out and generate strong business growth in China’s market.
How to Market Your Brands on Social Media in China
China’s social media landscape is complex and multifaceted. Global and Hong Kong businesses have been gearing up for tapping into China’s market after the recent easing of COVID-19 on the mainland. Chinese digital ecosystem is totally unique and social media marketing represents a distinguishing way for companies to connect with consumers, build brand engagement and […]
How Powerful Content Marketing Strategies Skyrocket Your Business Growth
Powerful content marketing strategies can skyrocket your business growth sharply and behind every reputable business and brand is valuable content that connects with their target customers.
How Data-Driven Content Marketing Boosts Fan Base growth 250%
Marketers can leverage data analytics and metrics to make their content resonate with target audiences and that boosts fan base and high-potential customers’ growth.
How SEO Content Strategy Boosts Organic Traffic by 300%
Whether for businesses, online brands or consultants across the board, SEO-geared content strategy is a powerful tool to boost organic traffic.
6 Tools to Automate Your Content Marketing
Content marketing automation doesn’t necessarily mean having robots to create blogs and videos. Marketers nowadays are utilizing an array of tools, powered by automated algorithms, to make the process easier and more efficient. From research, planning, production to distribution, we recommend top 6 automated content marketing tools for you to work smarter and faster. Content […]
How Voice Search Will Change Content Marketing
Voice-activated technology is growing exponentially, and it is changing the way people search on the internet.
Why Marketers Should Integrate Live Video Into Their Content Strategy
82% of users prefer live video from a brand to social posts; ephemeral content is the new age of marketing.
How to Supercharge Site Traffic by 300% in 3 Months via Content Marketing
All marketers would agree that their biggest dream is to see site traffic, leads and ROI multiplies. The reality is that, however, over 60% of marketers regard the generation of traffic and leads as their top challenge. Financial downturn forces companies to trim their marketing budget. Consumers are going autopilot in filtering sponsored ads. Hard-selling […]
How to boost sales 15%-30% with omnichannel content marketing
Omnichannel content marketing drives sales exponentially There is a misconception that content marketing doesn’t drive sales exponentially. If you want to generate sustainable, long-term organic traffic and sales revenue without spending too much money, content marketing is the way to go. As a digital marketer, generating leads is hard. You can create valuable content for your target […]
Digital Transformation – 3 Ways to Get Ready for Post-Pandemic Growth
In the past decade, whenever we talk about Digital Transformation, Data-Driven Decisions and Impact Sustainability subjects in-front of enterprises, governments and SMEs, organisations might not have often had a sense of urgency to drive business model innovation. Now is not the time to cut-budget on digital initiatives but rather the best time to allocate teams and resources to […]
What are the Latest Digital Transformation Mega Trends
Learn about the mega trends in digital transformation. This article discusses 5G impacts, AI and Machine learning trends, blockchain use cases beyond crypto and XaaS.
Digital Transformation Step By Step Manual
Have you been doing it wrong? Achieving True Digital Transformation in 2020
Explore the Benefits of Blockchain Applications for Your Business
A reckoning force across industries, blockchain is impacting the world beyond cryptocurrency.
Explore the Importance of UX/UI Design in Customer Interaction
This article takes you through the latest UI/UX trends and its benefits.
What is a Chatbot and How to Use It for Business
The development of artificial intelligence is now in full swing and chatbots are only a splash on a huge wave of progress.
What is WeChat Marketing?
Whether you want to enter the China market or reach out to Chinese consumers, one of the most effective WeChat marketing strategies is to adopt the region’s most popular multi-purpose app: WeChat.
Top 10 Campaigns of 2019
We review our best campaigns in 2019…
Five SEO Strategies For Your Business
We explore some of the most important SEO basics that your business can apply.
What is Geo-targeting
Location-based technology – namely location data, geo-targeting and geofilters – is opening up a world of possibilities.
How AI Chatbots Transform Customer Experience
AI chatbot helps businesses to automate interacting with customers and potential leads.
How Digital Transformation is Enhancing Customer Experience
Digital transformation is forcing enterprises to change their business strategies and adapt to the new market models.
What is Digital Transformation
Your ultimate guide to digital transformation.
Leap Your Way To TikTok Campaign Success With NDN Group
NDN Group Shanghai has worked tirelessly with AJ Hackett Macau and successfully established a strong presence on TikTok.
Boundless Potential: Mobile Video Marketing
Is mobile video marketing a force to be reckoned with?
Facebook Streamlines Campaign Creation And Management
Earlier this year, Facebook announced changes to its Ads Manager and Business Manager to improve user experience.
The C-Suite talk: Achieve success at Digital Transformation
Our execs share their views about successful digital transformation.
Customized Campaign to Promote Healthy Eating Cultures
Successful content marketing fulfils the needs of both business and customers: drive revenue and deliver relevant, engaging messages.
Best Practices For Landing Page Optimisation
Check out the tips below to achieve LPO which can help you acquire more potential customers.
Power Up E-commerce with WeChat Mini Programs
WeChat Mini Programs have almost limitless potential. Learn more about how WeChat Mini Program can benefit your business.
Facebook Curbing Sensational Health Claims
Facebook has recently changed its ranking algorithm in an attempt to minimize the number of posts with misleading health claims.
The Latest Social Media Creative Ad Tools
If you advertise on Facebook and Instagram, it’s time to update yourself with some of the latest creative tools.
Achieve Exponential Growth in Your Overseas Property Business
Offline marketing is not the only way to market your overseas property business, NDN Group utilizes digital marketing strategies for our clients.
How is Digital Marketing Shifting from Fast to Slow?
Many brands are facing an issue their digital marketing strategies are not as effective as 5-6 years ago. It’s time to change.
Douyin TikTok Marketing Debut in Hong Kong
We are thrilled to announce NDN Group’s latest partnership with GELOS to introduce Douyin (抖音) TikTok marketing to Hong Kong.
Empowering Earth Hour With Creative Campaign
To celebrate and in a show of support for Earth Hour 2019, Gallo Family Vineyards, in partnership with NDN Group, launched a campaign themed around “Happy Together.”
Breaking Into China’s Tourism Market With WeChat Pay
WeChat Pay is already a part of everyday life in China, a popular payment gateway supported almost everywhere.
F8 Conference 2019: Connecting Businesses With Customers
Listed are the essential updates of Facebook, Messenger and Instagram, newly announced on F8, Facebook’s developer conference.
Boost Customer Engagement With Interactivity
Instagram Stories provides a spacious platform for businesses to tell their brand stories with minimal distractions.
Is Your Team Ready For Digital Transformation?
In order to stay ahead of the game, it is imperative for companies to realize the importance of digital transformation and reshape their businesses accordingly.
Embracing Agile Transformation
Digital technology has paved the way for the rise of the gig economy and consequently empowered the modern workplace. It is granting the workforce a new set of values.
Facebook’s Combat Against Problematic Content
In order to maintain the integrity of content across its family of apps, Facebook has been adopting a strategy called “remove, reduce, and inform” since 2016.
Splash Ads: Grab Attention And Sell In Seconds
Splash ads are a type of streaming advertising — currently the most popular form of online advertising.
Grand Debut Of Coffee Delivery Service With Geo-Targeting
We’ve helped our client to launch a large-scale advertising campaign on social media with geo-targeting, an advertising effort combining online and offline technology based on geographic location.
Top 10 Chinese Social Media and Western Equivalents
The social media market in China is a completely different digital landscape.
Achieve Viral Marketing on WeChat with H5 Campaigns
The 2019 WeChat Spring Festival data report claims their daily active users reached 1 billion, hitting its peak during Lunar New Year’s Eve.
More than an Ad, Greater than a Sales Machine
The term “cognitive” is essentially referring to cognition and intelligence. But what does cognitive have anything to do with advertising?
Understanding How Instagram Users Think
To better understand what content connects with Instagram users, Facebook IQ commissioned two research studies to find out ways that Instagrammers like to connect with brands.
MWC Barcelona: Mobile Innovations to Watch in 2019
Imagine the future with 5G technology and a series of IoT business that will emerge. They will transform our lives drastically forever.
Grow Your Business With SEO Marketing
Successful SEO strategies will improve your rankings in search engines, and thereby increase conversions.
The Vital Role Of Email In Omnichannel Marketing
Successful businesses don’t idle about and wait for customers. They reach out to them via multiple marketing channels.
Ride The Voice Technology Wave Via Podcasting
With the popularity of podcasting and the rise of voice technology like Alexa and Siri, many believe voice is set to be the next disruptor in digital innovation.
Micro-Moment: The Golden Window With Your Target Audience
With a smartphone in hand, people often use these brief moments to compare prices, read product reviews, or simply search for answers to random questions that pop into their heads.
Trivia Game, The Real Future of Television
Trivia game a good way to engage the audience and the new form of TV. It has huge potential and reaches like the good old days of TV.
How To Incorporate Whatsapp Business API Into Your Business?
Learn five creative ways to use WhatsApp for business API.
Acquire The Audience You Want With Geo-targeting
When working on target marketing, online marketers often go all out to solve a key puzzle in mind: How to maximise efforts while minimising errors?
Understanding the Auto Journey
When it comes to the automobile industry, it’s all about user experience.
Connecting Facebook Ads with WhatsApp
WhatsApp Business offers tools to help businesses sort, automate and facilitate their communication with customers.